MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers - APAC 2021

Alibaba Group


Overall Rank: 32
Points: 40.9
Awards Won: 3
Finalist(s) Achieved: 2

Best in Show(s) Won: 0
Gold(s) Won: 0
Silver(s) Won: 1
Bronze(s) Won: 2
Region: APAC

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

The Show of Hearts

Lazada

Alibaba Group

Pantarei

Indonesia

Brand Awareness / Experience

Smarties Indonesia

Silver

Unlimited and Convenient Shoppertainment on Lazada

Lazada

Alibaba Group

Telkomsel

Indonesia

Banners & Rich Media Advertising

Smarties Indonesia

Finalist

Donate the Dream books

Lazada

Alibaba Group

Admicro

Vietnam

Social Impact / Not-For-Profit

Smarties Vietnam

Finalist

Tmall Super Brand Day Double 11 Special Station B Marketing

Tmall

Alibaba Group

bilibili

China

Best Use of User Generated Content for Communications

Smarties China

Bronze

Creativity ignites Southeast Asia, Lazada uses digital marketing to empower local e-commerce

Lazada

Alibaba Group

Sino Group

China

Overseas Marketing

Smarties China

Bronze