MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Brands Europe 2023

Algida

Overall rank

#2

Points

159.8

Awards won

9

Finalists

15

Region
Europe
Best in Show 0
Gold 3
Silver 2
Bronze 4
Finalist 15

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
World Ice Cream Day Algida Unilever Pixiu Digital Turkey Co-branded Marketing, Social Messaging / Chat Apps / Text Messaging, Instant Impact / Promotion, Personalisation, Experimental / Innovation Technology Smarties EMEA Gold (2), Silver, Bronze, Finalist
Real-Time Targeting with Dynamic Creatives Algida Unilever PHD Turkey Data Insights / Contextual Marketing, Performance Marketing, Customer (CX) / User Experience (UX) & Design Smarties EMEA Finalist (3)
Win With Algida Promo Algida Unilever PHD Turkey Instant Impact / Promotion, Performance Marketing, Product and / or Service Launch Smarties Turkey Finalist (3)
Boom Boom Gold Algida Unilever STANDBY Turkey Brand Experience, Omnichannel Marketing Smarties Turkey Silver, Finalist
World Ice Cream Day Algida Unilever Pixiu Digital Turkey Experimental / Innovation Technology, Social Messaging / Chat Apps / Text Messaging, Instant Impact / Promotion, Personalisation Smarties Turkey Bronze (2), Finalist (2)
Real-Time Targeting with Dynamic Creatives Algida Unilever PHD Turkey Data Insights / Contextual Marketing, Performance Marketing Smarties Turkey Gold, Finalist
We Have Our Own Way Algida Unilever PHD Turkey Cross Digital Media Marketing Smarties Turkey Finalist
World Ice Cream Day Algida Unilever Pixiu Digital Turkey Co-branded Marketing, Experimental / Innovation Technology, Personalisation Smarties X Finalist (3)
Real-Time Targeting with Dynamic Creatives Algida Unilever PHD Turkey Performance Marketing Smarties X Bronze