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X-WR-CALNAME;VALUE=TEXT:MMA Global Events
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DTSTART:20261101T020000
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DTSTART:20270314T020000
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UID:calendar.60761.field_date.0@mmaglobal.com
DTSTAMP:20260930T032728Z
CREATED:20260929T163149Z
DESCRIPTION:Oct 13\, 202612:00pm - 1:00pm EDT        \n      \n            
   \n          \n            \n            Add to Calendar          \n     
    \n      \n              \n          \n          Global\n        \n     
      \n\n            \n          \n\n        Webinar Partner:\n           
                    \n                        \n    \n            \n    \n 
      \n\n        \n\n\n          \n\n            \n\n\nRoughly 60 global C
 MOs on how AI is reshaping the marketing operating model\, and why executi
 on is falling behind ambition.            \nWebinar\n          \n\n       
                \n              Register for this Webinar\n                
               Register for this webinar:\n\n\n  \n\n  \n  \n\n\n Email Add
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 h Virgin IslandsBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCap
 e VerdeCaribbean NetherlandsCayman IslandsCentral African RepublicChadChil
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 ave this field blank\n\n                          \n          \n          
 \n        \n\n        \n          Speakers\n                      \n\n    
                           \n                            \n                
 Vassilis Bakopoulos\n                                  SVP\, Head of Indus
 try Research\n                                                  Marketing 
 + Media Alliance\n                              \n                        
       \n                  \n                \n                          \n
                       \n\n                              \n                
             \n                Janet Balis\n                               
    Managing Director and Partner\n                                        
           BCG\n                              \n                           
    \n                  \n                \n                          \n   
                    \n\n                              \n                   
          \n                Lauren Beckstedt\n                             
      Senior Vice President and Global Chief Marketing Officer\n           
                                        Brunswick Corporation\n            
                   \n                              \n                  \n  
               \n                          \n                      \n\n    
                           \n                            \n                
 Jacki Kelley\n                                  EVP\, Chief Client and Bus
 iness Officer\n                                                  Omnicom
DTSTART;TZID=America/New_York:20261013T120000
DTEND;TZID=America/New_York:20261013T130000
LAST-MODIFIED:20260929T171740Z
SUMMARY:MMA and BCG’s 2026 CMO Inquiry on AI’s Real Disruption
URL;TYPE=URI:https://mmaglobal.com/webinars/mma-and-bcgs-2026-cmo-inquiry-a
 is-real-disruption
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