TimeOut London iPhone Application

Objective

Time Out wanted to create an iPhone version of their magazine that was time and location sensitive.

In collaboration with Smirnoff they launched an application that features up-to-the-minute Time Out content on one of a kind events and experiences in London, including the best nightlife, culture and eating out as picked by Time Out’s expert team of editors.

Solution

TigerSpike designed and built the iPhone Application which offers:

• Geo-location technology that allows users to view Time Out & Smirnoff recommended activities around their exact position within seconds, complete with event previews
• Up-to-the-minute recommendations and event information, with functionality to send preferred event picks to friends
• Functionality to add favourite cinemas, restaurant, venue and areas allowing users to keep up to date with what’s on in their favourite places

Results

Number of downloads hit 50,000 in the first month, across more than 44 countries, with 83% coming from the UK.