Robert Woolfrey is the Managing Director of Millennial Media’s Southeast Asia operations. In his role, Robert is responsible for growing Millennial Media’s business in the region, building relationships with publishers and the application community, and working with premium brands and agencies to help them execute effective mobile advertising campaigns.

Robert has been a dedicated market maker in mobile advertising and applications monetization for the last eight years, and has held senior positions at multiple award winning companies. Robert started his career in San Francisco where he developed partnerships with major brands such as Google, NASA, Oracle and Sun Microsystems, and relocated to Singapore in 2005, where he began working with top brands and agencies to drive mobile advertising adoption. In 2007, he led efforts to open new revenue streams from mobile advertising in the region, and as a result, his company was awarded the Best Consumer Application and Best Overall Innovation at 3GSM Asia in 2007.

Robert received a Bachelor of Commerce Honors Graduate from Memorial University in Canada.

Find Robert on Twitter @robwoolfrey.