Jennifer Creegan, General Manager of the Creative Product Team, leads business strategy, long range planning, product and program management for all creative experiences available via Microsoft Advertising.
Her team is accountable for optimizing the creative experiences of Microsoft’s Consumer Services (MSN, Outlook.com, Skype, Xbox) and platforms (Web, Mobile, TV, Tablet).
A longtime and respected industry leader, Jenn serves on the MMA’s Global Board and has been a thought leader in the industry for the evolution of creativity and design in digital advertising for years. Jenn was also named one of the 21 Most Powerful Women in Mobile Advertising by Business Insider in 2012.
Jenn has been at Microsoft for 17 years, spending all her time at the company in the advertising business. She has a background in both display and search advertising and functional experience in product management, marketing communications, brand development, technology development, and customer service. She has held senior leadership positions that span a broad spectrum of areas, including brand advertising, Audience advertising, SMB Search Advertising and Web marketing leadership.
Prior to Microsoft, Jenn’s first career was leading a small, alternative theatre company, nationally recognized for their work. Jenn graduated from Syracuse University in 1994 with a Bachelor of Arts
in History and the Fine Arts.
Microsoft Advertising provides advertisers and publishers with media, tools and services to help drive deep and profitable engagement with their audiences. This includes a media network that reaches hundreds of millions of consumers around the world; global technology platforms and tools that enable easy planning and management of campaigns and content; and services that help untangle the complexities of digital media to get more value from marketing and content investments. Microsoft Advertising makes buying and selling media simple, smart and cost-effective across media and devices in the Microsoft network of properties and beyond. More information is available at http://advertising.microsoft.com.