North America (NA) News

MMA RELEASES NEW VERSION OF U.S. CONSUMER BEST PRACTICES FOR CROSS-CARRIER MOBILE CONTENT SERVICES (MARCH 2011)
MOVITAS PROVIDES THE MOBILE PLATFORM FOR OCEAN PROPERTIES PORTFOLIO (OCTOBER 2010)
Quarter of European Consumers More Likely to Respond to Advertising If Offered A Mobile Response Option (September 2010)
EMEA MMA Forum Demonstrates Brand Leadership (August 2010)
28% of European Mobile Consumers plan to use the Mobile Internet Once a Week or More in Next Year (September 2010)
One in Four U.S. Adult Consumers Plans To Access Mobile Websites Daily Next Year (September 2010)
Sixty Percent of U.S. Adult Consumers Have Noticed Ads That Include Mobile Response as an Option (September 2010)
MMA Global Mobile Marketing Awards Deadline Extended (August 2010)
MMA Partners with Econsultancy’s JUMP Event to Promote Joined Up Marketing (August 2010)
Mobile Marketing Association LATAM Announces September MMA Forum
MMA Global Mobile Marketing Awards Deadline Approaching
MMA Announces Call for Nominations for Industry’s Leading Global Mobile Marketing Awards
New MMA Whitepaper Explores Opportunities in Oversize Ad Units
One Week Left Until Mobile Marketers Convene for MMA Forum NYC
Mobile Marketers to Convene at MMA Forum NYC for More Than 50 Speakers, Two Session Tracks and New Mobile Experience Lab
Mobile Marketing Association Announces Renowned Speakers At MMA Forum New York
Mobile Marketing Association Announces New North America Board Leadership
One in Five U.S. Adult Consumers Now Using Mobile Commerce
Mobile Marketing Forum New York Offers Two Pre-Event Workshops Presented By Industry Thought-Leaders
Mobile Marketing Association Building-Out Consumer Agency, Brand and Retailer Initiative