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MMA News

  • The Mobile Marketing Association Makes it Easier to Buy and Sell Mobile Ads for Smartphone and Tablet
  • MMA Publishes Winter Issue of The International Journal of Mobile Marketing
  • Mobile Marketing Summits to Launch at Com World Series
  • Mobile Marketing Association Releases Final Privacy Policy Guidelines for Mobile Apps
  • CURT HECHT, TOBIN IRELAND AND JOE KENNEDY ELECTED TO THE MOBILE MARKETING ASSOCIATION GLOBAL BOARD OF DIRECTORS
  • MOBILE MARKETING ASSOCIATION MAKES IT EASIER TO BUY MOBILE ADS ON SMARTPHONE AND TABLET
  • MOBILE MARKETING ASSOCIATION ANNOUNCES CHANGES TO BOARD OF DIRECTORS
  • REAL MADRID JOINS THE MOBILE MARKETING ASSOCIATION
  • 2011 MMA GLOBAL AND REGIONAL MOBILE AWARDS WINNERS ANNOUNCED
  • MOBILE MARKETING ASSOCIATION WHITE PAPER UNLOCKS THE POTENTIAL OF MARKETING WITH MOBILE BARCODES
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MMA Branch: Europe, Middle East, Africa (EMEA)

Mobile Marketing Association's European (EMEA) Branch strives to stimulate the growth of mobile marketing and its associated technologies in the region. 

EMEA: Executive Committee & Board of Directors

 

 

 

EMEA Headquarters

123 Pall Mall
London, SW1Y 5EA UK
+44 203 376 9455 (Phone)
EMEAsupport@mmaglobal.com

EMEA Members

Browse our membership directory

Announcements

Join Us for MMA Forum London - 4-5 October, 2011

This year’s MMA Forum London will bring together leading marketers from across the world to share their experiences, challenges, learnings and successes in the mobile channel. 

The speaker lineup includes the largest and most diverse group of speakers from global brands ever assembled. The programme includes leading marketers from the following sectors; automotive, banking, charities, food & drink, entertainment, FMCG, media, sport and technology as well as insight into mobile marketing globally. 

Learn More

Case Studies

  • Challenging the Dutch Market - DSNR Media Group & Mobster Case study
  • AdMob Case Study: Whack em All
  • Lionsgate
  • Krispy Kreme
  • more

Research

  • Lightspeed Dial S for Shopping
  • List of MMA Mobile Consumer Briefings Titles For 2010
  • Mobile Research Data SA: Useful extractions from Amps
  • Exposure 2 Research - Orange UK
  • more

Articles

  • Mobile vs Online Advertising - Leveraging the Differences for Maximum Mobile Profitability
  • It's Time to Go Mobile - A Guide for Mobile Campaign Success
  • How mobile advertisers can become user’s best friend
  • Mobile Web Africa
  • more


Education

EUR-specific content is coming soon.

Visit Our Global Education Page

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United Kingdom

 

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