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MMA News

  • MOBILE MARKETING ASSOCIATION ANNOUNCES REPOSITIONING (September 2010)
  • MMA Global Mobile Marketing Awards Deadline Extended
  • EMEA MMA Forum Demonstrates Brand Leadership
  • MMA Partners with Econsultancy’s JUMP Event to Promote Joined Up Marketing
  • MMA Global Mobile Marketing Awards Deadline Approaching
  • 18-34 Year Olds Drive European Adoption of Mobile Commerce
  • Mobile Marketing Association Appoints Marco Lopes as Managing Director for Latin America
  • One in Five U.S. Adult Consumers Now Using Mobile Commerce
  • U.S. Consumers Significantly More Likely To Respond To Location-Based Mobile Ads Than Other Mobile Ad Types
  • Haiti Earthquake Relief Sees Mobile Giving Gaining Ground in Europe
more

MMA Branch: Europe, Middle East, Africa (EMEA)

Mobile Marketing Association's European (EUR) Branch strives to stimulate the growth of mobile marketing and its associated technologies in the region. 

EUR: Executive Committee & Board of Directors

 

 

 

EUR Headquarters

111 Buckingham Palace Road
London SW1W 0SR UK
+44 20 7340 8744 (Phone)
+1.303.223.0088 (Fax)
europe@mmaglobal.com

EUR Members

Browse our membership directory

Announcements

Join Us for the Mobile Marketing Forum: Europe (Berlin) - September 9 & 10, 2009

In the next few years, revenues from mobile advertising will outstrip web advertising, as the mobile platform becomes the most utilised and personalised channel in the world. With the mobile marketing industry set to be worth $1.72 billion in 2008 rising to $12.09 billion in 2013, (source: Informa Telecoms & Media), don’t miss the opportunity to hear leading brands discuss their plans for mobile and the growth potential for mobile in the region.

Learn More

Case Studies

  • AdMob Case Study: Whack em All
  • Yonder Leads Raid On Malaria Campaign
  • Blockbuster Entertainment Case Study
  • FOLLOW THE QUEEN - First Art Exhibition on Iphone
  • more

Research

  • MMA Lightspeed July EMEA Mobile Consumer Briefings: Mobile Response Adverts
  • MMA April UK France Germany Mobile Consumer Briefing: Location-Based Services
  • List of Current Consumer Briefings May 2010
  • MMA-Lightspeed May 2010 EMEA Mobile Consumer Briefings: Mobile Commerce
  • more

Articles

  • How mobile advertisers can become user’s best friend
  • Mobile Web Africa
  • Mobile Advertising will even make it in a conservative advertising market like Austria
  • Mobile advertising needs AD-ready phones
  • more


Education

EUR-specific content is coming soon.

Visit Our Global Education Page

Local Councils

Austria
France
Germany
Ireland
South Africa
Spain
United Kingdom

 

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