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MMA News

  • MMA Publishes Winter Issue of The International Journal of Mobile Marketing
  • Mobile Marketing Association Releases Final Privacy Policy Guidelines for Mobile Apps
  • CURT HECHT, TOBIN IRELAND AND JOE KENNEDY ELECTED TO THE MOBILE MARKETING ASSOCIATION GLOBAL BOARD OF DIRECTORS
  • MOBILE MARKETING ASSOCIATION MAKES IT EASIER TO BUY MOBILE ADS ON SMARTPHONE AND TABLET
  • MOBILE MARKETING ASSOCIATION ANNOUNCES CHANGES TO BOARD OF DIRECTORS
  • REAL MADRID JOINS THE MOBILE MARKETING ASSOCIATION
  • 2011 MMA GLOBAL AND REGIONAL MOBILE AWARDS WINNERS ANNOUNCED
  • MOBILE MARKETING ASSOCIATION WHITE PAPER UNLOCKS THE POTENTIAL OF MARKETING WITH MOBILE BARCODES
  • COMEDIAN ELON GOLD TO ENTERTAIN AT MMA GLOBAL MOBILE MARKETING AWARDS GALA
  • LEARN FROM THE INDUSTRY’S LEADERS AND INNOVATORS AT MMA FORUM LOS ANGELES WORKSHOPS
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Global Events

  • Mobile World Asia 2012(Feb 21st - 23rd, 2012)
  • ad:tech New Delhi 2012(Feb 22nd - 24th, 2012)
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MMA Branch: Asia Pacific (APAC)

Mobile Marketing Association's Asia Pacific (APAC) Branch strives to stimulate the growth of mobile marketing and its associated technologies in the region.  

APAC: Executive Committee & Board of Directors

APAC Headquarters
Singapore
apac@mmaglobal.com

 APAC Members

Browse our membership directory

Announcements

India Local Council
The MMA has launched its Local Council initiative in India to respond to member interest in the region. The Local Council will focus on initiatives related to networking and education. If you are interested in participating, please contact Rohit Dadwal, MMA Managing Director for APAC at rohit.dadwal@mmaglobal.com.
 

Case Studies

  • AdMob Case Study: Whack em All
  • Autoweek iPhone App Case Study from AdMob
  • USJournal continue to partner with mKhoj to expand campaign horizon owing to record breaking success in Indonesia (mKhoj)
  • Reebok rides the high waves of IPL (mkhoj)
  • more

Research

  • Use of Wireless Features among subscribers in Japan and the US (The NPD Group)
  • more

Articles

  • Mobile World Congress: Creative matters most... again
  • Mobile World Congress: Developers as innovators
  • Inmobi Mobile World Congress The Value Of Emerging Markets In The Mobile Ecosystem
  • Mobile advertising campaigns: Precision like no other medium
  • more


Education

APAC-specific content is coming soon.

Visit Our Global Education Page

Job Postings

  • Marketing Manager, APAC
  • Business Development Manager

Local Councils

China
India

 

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