Directional Media Strategies 2010

Sep 14 2010 - 08:00
Sep 16 2010 - 17:00
US/Central
Dallas, Texas
http://www.kelseygroup.com/dms2010

Directional Media Strategies 2010 takes place in a pivotal moment in Yellow Pages history.

BIA/Kelsey’s latest global Yellow Pages forecast indicates digital will account for 39 percent of Yellow Pages revenues by 2014. We see 2010 as the year Yellow Pages shifts from a print-centric to a digital-centric industry. The future revolves around how publishers can best serve the needs of small business advertisers—with mobile directories, reputation management, video, group buying, SEM/SEO and more.

 
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Reasons to Attend:
  • Content-rich program, focused on the latest trends in local media and featuring BIA/Kelsey’s latest research
  • A-List speakers, including senior executives from AT&T Advertising Solutions, Hipcricket, Microsoft, Shooger, Skype, WillowTree Apps, Yahoo, Yext and more
  • Superb networking environment filled with decision makers looking to connect with partners and do deals
Contacts:Sponsorship opportunities: Online Registration and Conference Information here