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 <title>MMA Global Mobile Marketing Awards Deadline Extended (August 2010)</title>
 <link>http://mmaglobal.com/news/mma-global-mobile-marketing-awards-deadline-extended-august-2010</link>
 <description>&lt;p&gt;&lt;em&gt;One Additional Week to Submit Nominations for Mobile Marketing Industry&amp;rsquo;s Top Honors&lt;/em&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;What:&lt;/strong&gt;&lt;br /&gt;The Mobile Marketing Association (MMA) today announced a one-week deadline extension until August 27 to enter the sixth annual Global Mobile Marketing Awards, which recognize exceptional campaigns, companies and people leading innovation, demonstrating best practices and setting the standards of excellence within the mobile marketing ecosystem. The 2010 MMA Awards categories include:&lt;/p&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/news/mma-global-mobile-marketing-awards-deadline-extended-august-2010"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Thu, 19 Aug 2010 08:23:12 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">13005 at http://mmaglobal.com</guid>
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<item>
 <title>MMA Partners with Econsultancy’s JUMP Event to Promote Joined Up Marketing (August 2010)</title>
 <link>http://mmaglobal.com/news/mma-partners-econsultancy%E2%80%99s-jump-event-promote-joined-marketing-august-2010</link>
 <description>&lt;p&gt;&lt;strong&gt;&amp;nbsp;*Mobile to Form Integral Part of Conference for Marketing Professionals* &lt;/strong&gt;&lt;br /&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/news/mma-partners-econsultancy%E2%80%99s-jump-event-promote-joined-marketing-august-2010"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Mon, 16 Aug 2010 10:37:55 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">12961 at http://mmaglobal.com</guid>
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<item>
 <title>Mobile Maketing Association Announces Repositioning (September 2010)</title>
 <link>http://mmaglobal.com/news/mobile-maketing-association-announces-repositioning-september-2010</link>
 <description>&lt;p&gt;&lt;em&gt;Repositioning creates new member benefits and redefines the MMA&amp;rsquo;s role in promoting and enabling the global mobile marketing opportunity &lt;/em&gt;&lt;br /&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/news/mobile-maketing-association-announces-repositioning-september-2010"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Thu, 02 Sep 2010 06:15:00 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">13571 at http://mmaglobal.com</guid>
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 <title>EMEA MMA Forum Demonstrates Brand Leadership (August 2010)</title>
 <link>http://mmaglobal.com/news/emea-mma-forum-demonstrates-brand-leadership-august-2010</link>
 <description>&lt;p&gt;&lt;em&gt;- Eleven top global brands already confirmed -&lt;/em&gt;&lt;br /&gt; &lt;p&gt;&lt;a href="http://mmaglobal.com/news/emea-mma-forum-demonstrates-brand-leadership-august-2010"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://mmaglobal.com/news/emea-mma-forum-demonstrates-brand-leadership-august-2010#comments</comments>
 <pubDate>Tue, 17 Aug 2010 14:26:13 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">12977 at http://mmaglobal.com</guid>
</item>
<item>
 <title>MOBILEINNOVATIONWEEK</title>
 <link>http://mmaglobal.com/node/12731</link>
 <description>&lt;div class="event-nodeapi"&gt;&lt;div class="event-start"&gt;&lt;label&gt;Start: &lt;/label&gt;Sep 13 2010 - 08:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-end"&gt;&lt;label&gt;End: &lt;/label&gt;Sep 18 2010 - 11:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-tz"&gt;&lt;label&gt;Timezone: &lt;/label&gt;US/Eastern&lt;/div&gt;&lt;/div&gt;
&lt;table width="100%" cellspacing="1" cellpadding="1" border="0"&gt;      &lt;tbody&gt;          &lt;tr&gt;             &lt;td width="65%" valign="top" align="left"&gt;&lt;p&gt;&lt;strong&gt;September 13-18 2010&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;MOBILE&lt;strong&gt;INNOVATION&lt;/strong&gt;WEEK in Toronto will showcase global mobile thought leaders, developers, innovators, institutions and industry professionals coming together for an exciting and engaging series of events all focused on exploring new mobile Internet frontiers, applications and business ideas. &lt;br /&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/node/12731"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Thu, 22 Jul 2010 20:06:27 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">12731 at http://mmaglobal.com</guid>
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<item>
 <title>Mobile Experience Lab Apresenta Cases De Sucesso Interativos a Todos Os Participantes Do MMA Forum (September 2010)</title>
 <link>http://mmaglobal.com/news/mobile-experience-lab-apresenta-cases-de-sucesso-interativos-todos-os-participantes-do-mma-foru</link>
 <description>&lt;p&gt;&lt;em&gt;Experi&amp;ecirc;ncia &amp;uacute;nica e in&amp;eacute;dita oferecer&amp;aacute; aos participantes do MMA Forum uma oportunidade interativa e pessoal de compartilhar a experi&amp;ecirc;ncia de campanhas de marketing m&amp;oacute;vel de sucesso sob a perspectiva do usu&amp;aacute;rio final.&lt;/em&gt;&lt;br /&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/news/mobile-experience-lab-apresenta-cases-de-sucesso-interativos-todos-os-participantes-do-mma-foru"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Wed, 01 Sep 2010 09:07:26 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">13521 at http://mmaglobal.com</guid>
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<item>
 <title>Mobile Social Communications: Case Studies &amp; Roundtables</title>
 <link>http://mmaglobal.com/node/13432</link>
 <description>&lt;div class="event-nodeapi"&gt;&lt;div class="event-start"&gt;&lt;label&gt;Start: &lt;/label&gt;Sep 15 2010 - 08:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-end"&gt;&lt;label&gt;End: &lt;/label&gt;Sep 15 2010 - 13:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-tz"&gt;&lt;label&gt;Timezone: &lt;/label&gt;US/Eastern&lt;/div&gt;&lt;/div&gt;
&lt;p&gt;&lt;strong&gt;&lt;a target="_blank" href="http://guest.cvent.com/EVENTS/Info/Summary.aspx?e=d2a52a68-23a0-4e2e-9028-ed9b03904ce2"&gt;&lt;img hspace="10" height="207" width="249" vspace="5" border="0" align="right" alt="" src="/files/image/mobile_300x250.gif" /&gt;&lt;/a&gt;&lt;/strong&gt;&lt;strong&gt;Location:&lt;/strong&gt;&lt;br /&gt;The Graduate Center of The City University of NY &lt;br /&gt;365 Fifth Avenue&amp;nbsp; (at 34th Street) &lt;br /&gt;Conference Level C &lt;br /&gt;New York, New York 10016&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;&lt;span style="font-size: small;"&gt;MMA&amp;nbsp;Members  receive a discounted rate of $155.&lt;/span&gt;&lt;/strong&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/node/13432"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Mon, 30 Aug 2010 13:09:54 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">13432 at http://mmaglobal.com</guid>
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<item>
 <title>MMA-Luth June 2010 US Mobile Consumer Briefing: Mobile Response</title>
 <link>http://mmaglobal.com/research/mma-luth-june-2010-us-mobile-consumer-briefing-mobile-response</link>
 <description>&lt;p&gt;&lt;em&gt;NOTE:&amp;nbsp; The full report consists of four elements:&amp;nbsp; a powerpoint summary as well as&amp;nbsp;3 separate sets of data tables, organized by demographic, carrier, and&amp;nbsp;handset&amp;nbsp;manufacturer.&amp;nbsp;&amp;nbsp;Please be sure to download all four documents below. &lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/research/mma-luth-june-2010-us-mobile-consumer-briefing-mobile-response"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://mmaglobal.com/research/mma-luth-june-2010-us-mobile-consumer-briefing-mobile-response#comments</comments>
 <enclosure url="http://mmaglobal.com/files/MMA Omnibus Mobile Response Tabs by Brandx.pdf" length="156080" type="application/pdf" />
 <pubDate>Wed, 14 Jul 2010 12:03:02 -0600</pubDate>
 <dc:creator>Peter Johnson</dc:creator>
 <guid isPermaLink="false">12673 at http://mmaglobal.com</guid>
</item>
<item>
 <title>Mobile App World 2010</title>
 <link>http://mmaglobal.com/node/13159</link>
 <description>&lt;div class="event-nodeapi"&gt;&lt;div class="event-start"&gt;&lt;label&gt;Start: &lt;/label&gt;Oct 19 2010 - 08:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-end"&gt;&lt;label&gt;End: &lt;/label&gt;Oct 20 2010 - 16:00&lt;/div&gt;&lt;/div&gt;
&lt;div class="event-nodeapi"&gt;&lt;div class="event-tz"&gt;&lt;label&gt;Timezone: &lt;/label&gt;Europe/London&lt;/div&gt;&lt;/div&gt;
&lt;table cellspacing="1" cellpadding="1" border="0" width="100%"&gt;     &lt;tbody&gt;         &lt;tr&gt;             &lt;td align="left" width="65%" valign="top"&gt;&lt;p&gt;Vinopolis, London&lt;br /&gt;&lt;br /&gt;2010 sees the launch of the inaugural Mobile App World, where global leaders in mobile technology, app developers and entrepreneurs gather to network, collaborate and transform ideas into action. Delegates will learn about the latest developments and innovative campaigns through case studies, panel debates, audience interaction and unique networking opportunities. &lt;br /&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/node/13159"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Thu, 26 Aug 2010 22:50:49 -0600</pubDate>
 <dc:creator>TayshaByrd</dc:creator>
 <guid isPermaLink="false">13159 at http://mmaglobal.com</guid>
</item>
<item>
 <title>Harley-Davidson Extends Brand Loyalty Through Mobile</title>
 <link>http://mmaglobal.com/studies/harley-davidson-extends-brand-loyalty-through-mobile</link>
 <description>&lt;p&gt;&lt;b&gt;&lt;img hspace="10" height="166" width="200" vspace="5" align="right" alt="" src="/files/image/HarleyDCS.jpg" /&gt;&lt;/b&gt;&lt;b&gt;Brand:&lt;/b&gt;&lt;br /&gt; Fort Thunder Harley-Davidson &amp;amp; Central Texas Harley-Davidson&lt;/p&gt;  &lt;p&gt;&lt;b&gt;Agency:&lt;/b&gt;&lt;br /&gt; 7 Media Group&lt;/p&gt; &lt;p&gt;&lt;b&gt;Campaign/program name:&lt;/b&gt;&lt;br /&gt; Integrated Mobile Marketing&lt;/p&gt; &lt;p&gt;&lt;b&gt;Duration:&lt;/b&gt;&lt;br /&gt; January 2010 to present&lt;/p&gt;&lt;p&gt;&lt;a href="http://mmaglobal.com/studies/harley-davidson-extends-brand-loyalty-through-mobile"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <pubDate>Tue, 24 Aug 2010 10:30:38 -0600</pubDate>
 <dc:creator>Ron_Cariker</dc:creator>
 <guid isPermaLink="false">13067 at http://mmaglobal.com</guid>
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