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Home Research

Public Research

Here you will find free publicly available mobile marketing research. All reports are produced and posted by member companies of the Mobile Marketing Association. To learn how you can gain visibility for your organization's mobile marketing research by posting to this site, email research@mmaglobal.com
  • Smaato Whitepaper: The Mobile Advertising Ecosystem
  • Millennial Media’s May 2010 Mobile Mix™
  • Millennial Media’s Mobile Mix™
  • Millennial Media’s March 2010 U.S. Scorecard for Mobile Advertising Reach and Targeting (SMART)™ Report
  • Future of Mobile – Microsoft Mobile Behavior and Ad Acceptance Study
  • Mobile Money Study: A Baseline View January 2010
  • Location-Based Advertising: Peterson Mobility
  • AdMob Mobile Metrics Report - November 2009
  • MOBILE MARKETING BRASIL, 2009/2010
  • Millennial Media's S.M.A.R.T. report (U.S. Scorecard for Mobile Advertising Reach and Targeting) September 2009
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